Webentwicklungsunternehmen

Choosing a developer company becomes extremely important when creating a web project. If we are talking about a simple website or landing page, there are always dozens of companies nearby that are ready to get down to work for little money. Such projects do not require high qualifications of engineers and complex development tools. As a rule, in low-budget projects, the developer does not discuss the platform for creating a web project and chooses it himself to minimize his costs. They often use one of the SaaS platforms with standard modules and predefined color schemes. Some web studios use open-source content management systems and standard or custom templates to emphasize individuality.

Usually, the landing page has a short lifetime limited by the time of the marketing campaign. Therefore, it makes no sense to spend significant resources if the customer does not need unique features. The same can be said to simple websites with low traffic, which serve as web representations of small companies on the Internet. They contain only the most necessary information about location, working hours, core activities, sometimes prices. In most cases, this approach is justified and quite satisfies the customer.

The price of several thousand dollars for such work often also includes support for a limited time. For the SaaS platform, such a service seems unnecessary, as the operator independently updates its platform and never delegates issues of eliminating errors and vulnerabilities to its users. However, if the developer uses any CMS to develop a web project, the problem of support is relevant. Elimination of vulnerabilities by updating CMS modules or web-engine is the responsibility of the owner of the web project. Therefore, even if your agreement with the developer includes limited technical support, the customer should immediately agree on the conditions for supporting the project's viability after this period.

The CMS update process is not a technically challenging task and can, in many cases, the customer can perform it on his own. However, there is a high chance of difficulties due to stopping support for some software modules and plugins. The bad news is that it causes incompatibility of old modules with updated CMS kernel. This situation can put you in front of a difficult choice. To update the kernel and get a non-working module with the loss of some functionality? Not to update the kernel and compromise the performance of the entire web project due to unresolved security threats? To contact the developer again and find a way out of the deadlock?

Is there helpful advice? Firstly, the customer should agree with the developer to request and receive any information about his project from the beginning. Such information should include mandatory information about the platform used in the development, the CMS platform administrator account (login and password), the hosting administrator account (login and password), and the owner of your project domain name. Of course, it is unlikely that the developer will provide you with instructions for the operation of your web project. Still, this information will be minimally enough to manage your web project with any other developer.

It is much more challenging to solve the problem of creating a complex web project. When starting negotiations with the developer, you should understand which platform they use to create a web project from the very beginning. If you ignore this issue, the developer may decide that you do not care about it and choose himself, most likely not in your favor. This point can become a time bomb. When the audience is small at the initial stage of an already made web project, nothing will indicate the wrong choice of platform. Pages can open quickly, good content download and upload speed, and the overall impression can be pretty positive. However, everything can change with the growth of the audience. Any SaaS platform or separately installed CMS has limited scalability, and even renting a more productive infrastructure will not save such a project from the loss of loyal users. It was this catastrophe that happened to the famous social network MySpace. The self-confidence of the company's management and the lack of platform technical development caused long delays in opening pages and even their non-loading. In time, the appeared Facebook became a lifeline for MySpace users and an unconditional winner in a sprint race.

But what project should we consider complex if there is simply no clear boundary in numbers? The first thing to make you think is your project's potential audience. Thousands of users for the SaaS platform and tens of thousands for CMS are the approximate user numbers to provide acceptable quality of service. Secondly, it's the presence of unique functions. Remember that any public and accessible ready-made solution cannot be unique by default. In other words, if you came up with a web project for which ready-made solutions already exist, it has already lost its uniqueness and the complexity partly for competitors to implement. It is no coincidence that the unique functions of each social network are intellectual property and are not available in the IT market in the form of ready-made scripts. Therefore, a project that corresponds to at least one of their features — more than one hundred thousand active users, unique functions, a complex structure of interaction of functional modules (for example, in business automation tasks) can be considered complex.

If you evaluate your project as complex, finding a developer can become a non-trivial task. On one side — hundreds of thousands of small web studios are ready to develop any project based on available web engines and SaaS platforms. But do not try to save money; reducing costs in the first stage will result in even higher expenses in the future to move the project to a more productive platform. At the same time, you mustn't exclude the risk of losing the audience as the most valuable asset of any project. On the other side, large companies develop social networks on their closed platforms and are in no hurry to share their secrets of creating high-performance systems. You can fantasize about what bill Big Tech could issue to the customer for creating a complex web project, but such services are absent on the market.

The golden mean still exists. The only answer is the individual development of complex web projects on a specific high-performance platform. Custom development means a complete abandonment of ready-made SaaS and CMS solutions due to their unsuitability for such tasks. The term special high-performance platform involves applying technologies that the largest technology companies use for their high-load services.

How to distinguish a developer from the golden mean? First, you need to study the company and understand whether it has sufficient experience to solve such tasks. A bright representative is X Networks, so let's take a closer look at their history.

In 2001, Soft Trade Lab was registered in Russia, which developed the ERPII system "SKIF: Warehouse and Finance" (named "EasyTrade until 2001"). Maksim Novichkov, CEO of X Networks, was this ERP system's main ideologist and developer. Thanks to advanced technologies and first-class technical support for users, this system gained popularity in Russia. After many years, some companies continue to use SKIF as the primary tool for doing business.

In 2008, they created ClickUnder "pop-up windows," the most aggressive and technological advertising format of the 2000s. This sensational format was primary on the TraffStock traffic exchange service. As a result, TraffStock took second place in web advertising traffic after Yandex, the largest Russian ads platform — up to 12 million unique users passed through TDS and RTB systems daily. At that time, it was an absolute record among alternative advertising systems. After combining advertising systems, TraffStock got the new name Web Traffic's Kings (WTK). Working with advertising systems has given them tremendous experience building high-load systems and opened up an opportunity to work in new segments.

In 2014, the company launched developing horizontally scale-out social networks and web applications. Since then, they have made the Qwerty Social Network Engine platform (QSNE) to create and deploy high-load web projects such as social networks, web portals, and business automation systems. The QSNE platform consists of a framework and infrastructure, ensuring the deployment of a web project of any complexity and scale. The platform is an evolving system that implements the most interesting public solutions and own inventions. For example, the plugin developed for MySQL made it possible to get the performance of this database comparable with the leaders of Couchbase and Aerospike.

In 2018, the company started developing artificial intelligence systems. Based on Qwerty Neural Network solutions, Qwerty AI is a multi-level artificial intelligence system with neurolinguistic solutions that make it multilingual. This system processes "values" and morphology in each language used. Artificial intelligence solutions are essential for intelligent home systems, IVR systems, and automated support services. The company is so confident in the possibilities of its creation that in 2020 it organized the artificial intelligence battle between Qwerty AI and Alice (Yandex). According to many bloggers and experts, Qwerty AI is superior to its competitors. Demo versions of Qwerty AI are available in well-known public messengers.

In 2021, they introduced a mighty Qwerty AI Messenger (QAIM) for secure text, files, voice, and video communication in an enterprise environment. It is based on an open-source Matrix project supported by the Matrix.org non-profit foundation. Importantly, Matrix is not an exchange protocol but a decentralized message storage technology. X Networks' technologies in artificial intelligence and automatic translation from foreign languages have significantly expanded the highest level of security and privacy. QAIM is already available as an application for mobile devices on iOS and Android and as a web client.

After a brief immersion in the history of the company, you need to refer to the description of the capabilities of the QSNE platform:

• Built-in support for 40+ world languages and correction tools for translators, automatic user language detection with the possibility of subsequent customization, translations of publications and user comments, as well as other content, into readers languages;
• The built-in billing system can operate more than a hundred different currencies, virtual and national, cross-rates calculation, taking into account exchange processing centers and the rates of various central banks, provides the functionality of the payment system;
• X Networks File Cloud can store and configure file access for users. It provides capabilities similar to Google Drive and exchange files attach files to publications or other objects. This ability is critical because social networks and complex portals are content generators;
• Billing and payment control systems integrated with notification services;
• Artificial intelligence Qwerty AI (flexible capabilities, technical user support, intelligent ranking of publications);
• News aggregation from authoritative sources (for each project, we define a list of "authorities");
• Possibilities of a marketplace, automation of sales and logistics, as well as internal transaction arbitration — we can develop your project into an analog of AliExpress;
• Smart contracts, «safe transactions, » internal arbitration service;
• A robust internal mail server provides sending messages and mailing automation that checks the correctness of addresses as well as overflowing mailboxes;
• Protection systems against DDOS and other types of attacks with automatic notification of providers (by the way, X Networks owns the testddos.com service for testing websites' load resistance);
• Modules for interacting with SMS and phone services;
• Protecting accounts from hacking, logging permissions, and two-factor authentication. The QSNE security system is one of the critical blocks of the platform;
• The ability to manage subscriptions to users and communities;
• Aggressive data caching (similar to Facebook);
• Flexible privacy settings for users and their publications;
• Powerful multi-threaded search engine;
• Creation of communities (open and closed pages, as well as professional and "by subscription");
• Internal messenger (instant messaging system), integrated with QAIM, with the capabilities of artificial intelligence;
• The antivirus scan of published content (SDK over 20 antiviruses), intelligent pre-moderation;
• End-to-end tagging of any content and data in the flow of information;
• Shortening link service system;
• Protection against bots and parsing (verification of user actions);
• SMM tools;

The platform has functional parts for creating a web project of any direction and complexity, so you cannot limit your imagination. For example, now the company is developing a banking automation system and several social networks, including a medical and freelance exchange.

Over the years, the company has followed a firm rule — customer satisfaction and long-term cooperation are more important than quick money. A flexible approach allows you to make significant adjustments at the customer's request, even at the late web project stages. There are also objective reasons; creating a large project can take 3 to 18 months. As the period of the COVID-19 pandemic has shown, many changes in the project environment can occur during this period. For example, it seems that the stunning success of the Clubhouse application has become unexpected for the creators themselves. The experience of X Networks shows that the customer often does not fully understand how all the elements of his project will eventually interact. Therefore, adjustments occur regardless of the quality of preparation of the terms of reference throughout the project's entire life cycle from the starting development.

X Networks also welcomes partnership in projects. Sometimes the customer has a brilliant idea and insufficient resources to implement it. In this case, the company may bear part of the project development costs and all maintenance costs in some cases. Qwerty networks is a socially responsible company that provides additional support to the charity, education, and projects for the disabled and children.